Novo Nordisk Transforms Employee Experience with Intellective Amaze
Discover how Intellective partnered with pharmaceutical leader Novo Nordisk to overcome critical knowledge management hurdles, deploying the "Built on Now" Amaze solution to deliver an intuitive, engaging, and highly efficient knowledge experience that empowers over 64,000 employees worldwide.
Overview
Novo Nordisk, a global force in pharmaceuticals with over 64,000 employees across 80+ countries, is on a mission to defeat serious chronic diseases. While their commitment to innovation is clear, their internal knowledge management within ServiceNow faced significant roadblocks.
A limited content editor stifled their numerous subject matter experts, making it nearly impossible to create the engaging, user-friendly articles their workforce needed. This led to frustratingly low readability, negative end-user feedback, and a glaring disconnect between their modern employee portal and the static knowledge content. Critical information was often fragmented, forcing employees to search across multiple articles, hindering productivity and self-service.
Novo Nordisk sought a solution to truly empower their employees with accessible, impactful knowledge.
Execution
Intellective stepped in as a strategic partner, collaborating with Novo Nordisk for over a year to co-develop and refine Amaze, our groundbreaking "Built on Now" application for ServiceNow. Amaze was meticulously tailored to address Novo Nordisk's unique challenges, providing a dynamic platform for knowledge creation:
Interactive Content & Templates: Amaze introduced powerful tools like intuitive accordions, tabs, and carousels, allowing authors to condense complex information into digestible, interactive formats. This dramatically improved article engagement and personalization.
Brand Consistency & Control: We empowered Novo Nordisk to enforce their corporate visual identity, ensuring every article reflected their brand with consistent colors (like their signature "Novo blue") and fonts, creating a seamless experience.
Effortless Authoring: Amaze transformed the authoring experience, enabling even non-technical experts to create sophisticated, visually rich content without needing any coding expertise.
AI-Powered Content Acceleration: Leveraging Amaze's integrated AI capabilities, authors gained a powerful assistant for content generation, grammar refinement, tone adjustment, and even translation, significantly boosting efficiency and quality.
Robust Governance & Analytics: Amaze provided the framework for clear content governance, alongside an analytics dashboard that offers vital insights into article performance and content gaps, driving continuous improvement.` And paste it into the Execution field.
3) Result: Copy this: `The implementation of Intellective Amaze ignited a profound transformation in Novo Nordisk's knowledge ecosystem, delivering tangible and inspiring results:
Unprecedented Engagement: Novo Nordisk witnessed a remarkable 9% increase in full-time employees actively using the portal, alongside an astounding 105% surge in article views year-over-year. This wasn't just about numbers; it was about employees finding the information they needed, faster and more effectively.
True Self-Service Empowerment: By enabling comprehensive, interactive articles, Amaze significantly reduced the need for employees to contact service centers, freeing up valuable time and accelerating problem resolution across the organization.
ServiceNow as a Central Knowledge Hub: Amaze successfully elevated ServiceNow to become the go-to platform for HR content, surpassing the capabilities of other systems and creating a truly centralized, user-friendly knowledge hub.
A Culture of Knowledge Excellence: Authors are now empowered to create impactful content with ease, fostering a culture where knowledge is not just managed, but truly leveraged to drive productivity and enhance the overall employee experience. This partnership with Intellective has positioned Novo Nordisk for lasting market advantage in how they manage and deliver critical information.
Result
The implementation of Intellective Amaze ignited a profound transformation in Novo Nordisk's knowledge ecosystem, delivering tangible and inspiring results:
Unprecedented Engagement: Novo Nordisk witnessed a remarkable 9% increase in full-time employees actively using the portal, alongside an astounding 105% surge in article views year-over-year. This wasn't just about numbers; it was about employees finding the information they needed, faster and more effectively.
True Self-Service Empowerment: By enabling comprehensive, interactive articles, Amaze significantly reduced the need for employees to contact service centers, freeing up valuable time and accelerating problem resolution across the organization.
ServiceNow as a Central Knowledge Hub: Amaze successfully elevated ServiceNow to become the go-to platform for HR content, surpassing the capabilities of other systems and creating a truly centralized, user-friendly knowledge hub.
A Culture of Knowledge Excellence: Authors are now empowered to create impactful content with ease, fostering a culture where knowledge is not just managed, but truly leveraged to drive productivity and enhance the overall employee experience. This partnership with Intellective has positioned Novo Nordisk for lasting market advantage in how they manage and deliver critical information.